Black Friday looks very different this year. Here's why analysts are optimistic

Black Friday shopping isn't the same this year with the ongoing pandemic and recession. Traditional brick-and-mortar stores saw a 52% drop in Black Friday traffic compared to last year, according to a report from Sensormatic Solutions.

source https://www.cnn.com/2020/11/28/business/shopping-traffic-online-sales-black-friday/index.html